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Affiliate-Marketing Web- und Flash-Design
 

SEO/ SEM (Search Engine Optimizing & -Marketing)

Optimized presentation und marketing of your services on the internet


Search engines are THE most crucial factor for internet users looking for products and services. Your revenue is directly connected with the matching of search words used by the audience and the text used on your website. The CMS designed by hotelwebservice already features many automated solutions

OUR PRODUCT


We provide extensive consultation services featuring a long-term and in-depth maintenance of your SEO. Excellent SEO service consists of two major support elements: OnSite and OffSite. OnSite is based on continuous maintenance of your website, target-group relevant keyword analyses and periodic actualization of data. For OffSite support, linking and back-linking programs are the tools boosting the relevance and – with that – the ranking of your internet presentation.


Efficient usage of search engines:

  • Save-guarding of various elements of your website in the CMS
  • Friendly URL’s for all arrangements get you closer to your customer
  • Effective programming of the source code on your homepage
  • Target-audience relevant headlines i.e. for meeting planners
  • Increasing your conversion rate

Keep your most important page - your homepage - alive and attractive for search engines by incorporating Web 2.0 elements. Your online strategy should consist of OnSite and OffSite optimization in conjunction with aggressive marketing activities (SEM), by associating a variety of your products and services directly with defined keywords.


YOUR ADVANTAGES


Increased internet relevance of your website through SEO


Search Engine Optimization (SEO)

 

  • SEO-friendly hosting of various website elements (text, pictures, etc.) in your CMS
  • Editing of your content to increase SEO compliance.
  • Increasing of your page rank via improved SEO
  • Coordination of all SEO efforts, OnSite or OffSite.

Search Engine Marketing (SEM)

  • SEM as an integral part of your marketing concept
  • Consultation for SEM campaigns to gain market share
  • Execution of Google AdWords campaigns with landing pages
  • Measurable success via accurate statistical evaluation of activi

THIS IS HOW IT WORKS


SEO and SEM for maximal impact and success


THE RESULT

Increased revenues through promotions. Tracing back successes of past marketing activities will permit you to fine-tune and narrow down target-specific promotions. Save valuable time of your employees and place your online marketing tasks into the hands of specialists.

 

Search Engine Marketing


Cost-effective approach of audience for your hotel and the hotels of your competition


Get the attention of internet users by utilizing content-sensitive SEM through a systematic keyword analysis, before you lose these users to the competition. We design and execute systematic AdWords campaigns supporting the sales of seasonal packages or services. Position yourself ahead of your competition - and on the first page of all search engines.